This resource is part of The Four Change Boosters of the innovation process.
Leveraging Social Connections is too often overlooked as a determinant of success. Tapping into existing social networks among your families can likely provide a willing base of participants. Identifying social “connectors” can help expand that base. By building and expanding personal relationships among your participants you can graft Jewish experiences into the narratives of their lives. By listening to the stories and dreams of your participants you can create meaningful experiences for them which will, in turn, convert them into your most enthusiastic cheerleaders and owners.